You go yours – and I go mine – the many ways we wend. Many days – and many ways – ending in one end.George MacDonald
Jacques Coetzer came to Huntly from South Africa with his wife and children and was in residence for the first half of 2008.
Branding exercises to attract tourists to towns and cities are now common all over the world. Often, these are expensive operations, employing a PR or design company, where a slogan or logo is created alongside a marketing plan. As a result of such an exercise, in the early 1990’s Huntly was branded as the ‘family town’. The local community, however, felt that Huntly has much more to offer than this. Jacques’ project explored how tourism branding can change, or reinforce, the town’s sense of identity.
Jacques Coetzer
Jacques Coetzer Artist Report
Jacques' Proposal for Huntly
Jacques Coetzer's Website
Room to Roam
Room to Roam Anthem
Aberdeenshire Ways: Jacques Coetzer and The Caravan Gallery
/ Events
Nelson Mandela Memorial Walk – Jacques Coetzer
Rwenzori Mountains of Uganda